Facebook pixel PrestaShop module 1.7
Module for monitoring Facebook pixel conversions for PrestaShop. A fully automated system that allows you to monitor products, shopping carts, orders, registrations, payment selections, and additions to shopping carts. Tested for PrestaShop 1.7 - 8.x
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80.49 tax excl.
Full compatibility with PS 9.x
A one-time purchase entitles you to unlimited updates.
Blik, Cards, PayPal, Transfer to the account. Implemented by: Imoje, FirstData, PayPal.
The module enables Facebook pixel conversion monitoring for PrestaShop stores.
Supported events:
| Name | Event description | Parameters | Required parameters |
|---|---|---|---|
|
ViewContent |
Called on the product page |
(value, currency, content_name, content_type, content_ids) - supported |
None. For Dynamic Product Ads |
|
Search |
called on the search page |
value, currency, content_category, content_ids, search_string - supported |
None |
|
AddToCart |
clicking a button on a product card or in a product list in the store |
value, currency, content_name, content_type, content_ids - supported |
None. For Dynamic Product Ads |
|
AddToWishlist |
clicking the add to wishlist button |
value, currency, content_name, content_category, content_ids - not supported |
None |
|
InitiateCheckout |
page with shopping cart summary for both standard and quick orders |
value, currency, content_name, content_category, content_ids, num_items - supported |
None |
|
AddPaymentInfo |
called when the customer selects any payment method |
value, currency, content_category, content_ids |
None |
|
Purchase |
called on the order confirmation page |
value, currency, content_name, content_type, content_ids, num_items, order_id - supported |
value, currency. ForDynamic Product Ads |
|
Lead |
call to a specific page, e.g., landing page |
value, currency, content_name, content_category - on request for an additional fee |
None |
|
CompleteRegistration |
customer registration - calling up the registration page |
value, currency, content_name, status - supported |
None |
Source: Pixel code reference
The module was created based on recommendations and documentation: facebook
Pixels can be tested with a Chrome browser extension available here
Available languages: PL, EN.
Multishop: Yes - separate configuration.
- PrestaShop 1.3.x
- No
- PrestaShop 1.4.x
- No
- PrestaShop 1.5.x
- Yes
- PrestaShop 1.6.x
- Yes
- PrestaShop 1.7.x - 9.x
- Yes
- Multistore
- Yes
- Language
- PL, EN
- Responsiveness
- N/A
- Installation
- Standard
- Updates
- Yes
- Version
- 4.0.0
- Update date
- 15-09-2025
- Reference
- PIXFB17
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